Firi | Chic Elegant Dress
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Free delivery with Royal Mail
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30-day return guarantee
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A family-run British brand since 2015
BLACK FRIDAY SALE UPDATE: Our biggest price drop is live, but it's ending tonight at 11:59PM! If you still see the 'Add to Cart' button, your item is available — once sold out, it’s gone forever.
Elevate Your Look while staying comfortable
Step into sophistication with the Firi Chic Elegant Dress. Designed for both comfort and style, this dress features a flattering silhouette and vibrant prints, making it perfect for seamless day-to-night transitions.

Why You'll Love Our Blaire™ Dress:
✔ Elegant Floral Print: The bold floral design adds a joyful, vibrant touch that brings a smile to your face and makes you stand out in any setting.
✔ Comfortable and Flowy: With its relaxed fit and lightweight fabric, this dress wraps you in comfort, allowing you to enjoy every moment, even on the warmest days.
✔ Versatile Style: Whether you're dressing it up with your favorite heels for a night out or keeping it casual with sandals for a sunny brunch, the Firi Dress adapts beautifully to any occasion.
✔ Functional Side Pockets: Because we believe style should never compromise convenience, this dress features practical side pockets to keep your essentials close at hand.

Shop TODAY ONLY with our exclusive discount while supplies last.
Free shipping on all orders within the UK
Stress-free returns up to 30 days from delivery
24/7 customer support, always available to answer any question
We work with trusted couriers such as Royal Mail, DPD, DHL, UPS, and FedEx to ensure fast and secure delivery.
We always provide a tracking number so you can follow your order every step of the way.
At Icon Wardrobe, we're always here for you, 24 hours a day, 7 days a week. You can contact us at any time, day or night, and rely on our dedicated customer support team to help with any question or need.
Use the contact form or write to info@iconwardrobe.uk to get in touch with us.
Wrong size? Not satisfied? No problem!
If for any reason you're not satisfied with your purchase, you can return it within 30 days thanks to our simple and stress-free returns policy.
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For this reason, we treat it with the utmost confidentiality: it is never shared with third parties and is used only for necessary processes, then securely deleted.